Hi everyone!
I am a little bit confused about my NOC. I believe it is 4163 - Business Development Officers and Marketing Researchers.
My first job was as a business development analyst in which I did market research, analysis, and reporting.
My second job was as a CRM systems supervisor. I did market research and reporting in that role, in addition to other tasks as well.
Does that sound right? Is there anywhere I can check?
I am posting my responsibilities below for reference:
Job 1: Title: Business Development Analyst
Responsibilities:
· Marketing data analysis - collecting data on marketing campaigns and events, organizing and analyzing it to provide visibility on campaign progress and KPIs.
· Sales planning: Analyzing current sales trends and generating a sales plan for sales teams
· Working with business development managers to highlight major opportunities and preparing relevant proposals for them to win the business
· Performance analysis - Team performance evaluation, through tracker reports on marketing promotions and events and providing Variance analysis by comparing previous campaigns.
· Product revenue reporting - Detailed reports & presentations for senior management related to business performance, current revenues, Net income, and Profit & Loss statements.
· Ad-hoc product metrics reports on management’s requests.
· Project Proposals Preparation - Evaluating Request for Proposals and preparing key requirements to fulfill logistics plan working with senior managers and department heads. Project proposals completed for FLUOR Chemical plant Project, DOW Chemical Project, and U.S. Embassy Riyadh Courier Services.
Job 2: Title: CRM department Supervisor
Responsibilities:
1. Marketing Research: Designing market research questionnaires and conducting surveys on customer buying preferences and feedback on the sales/after sales experience with the company.
2. Marketing Data Reporting: Extracting and analyzing data from different marketing activities that were carried out throughout the year.
3. Marketing Data Analysis: Providing actionable analysis and insights on results and the revenue generated from those activities.
4. Prospect Management: Tracking prospects and ensuring they are contacted within a reasonable time. Preparing monthly, quarterly and yearly reports regarding current prospects contacted, converted customers, and sales conversion ratios.
5. Customer Database Management: Responsible for maintaining the customer database, data quality, and accuracy. Segmenting customer data accurately, for direct target marketing.
6. Strategy Development: Developed the strategy of the CRM function including market penetration through e-advertising and Below the Line activities to engage the target market, boost sales and create brand awareness.
Thanks!