Hi
@legalfalcon , Would appreciate your help regarding matching NOC. I read that responsibilities should match the lead statement and at least 60-70% of other responsibilities. There are some NOC codes which cover a number of closely related roles like 11202.
How much percentage do you think below highlighted ones represent ? Is it safe to choose 11202 when highlighted ones are someone's duties.
Appreciate your help.
11202 – Professional occupations in advertising, marketing
Professional occupations in advertising, marketing and public relations analyse,
develop and implement communication and
promotion strategies and information programs,
analyse advertising needs and develop appropriate advertising and marketing plans, publicize activities and events, and
maintain media relations on behalf of businesses, governments and other organizations, and for performers, athletes, writers and other talented individuals.
This group performs some or all of the following duties:
- Assess characteristics of products or services to be promoted to determine marketing and advertising needs of an establishment
- Advise clients on marketing, advertising or sales promotion opportunities and strategies
- Develop strategies and related content for direct and digital marketing and advertising campaigns and implement them
- Manage post campaign analysis to measure and report on marketing and advertising metrics
- Develop and maintain social media accounts, including managing customer reviews and testimonials
- Develop, implement and evaluate public relations strategies and programs designed to inform clients, employees and the general public of initiatives and policies of businesses, governments and other organizations
- Conduct public opinion and attitude surveys to identify the interests and concerns of key groups served by their organization
- Prepare or oversee preparation of reports, briefs, bibliographies, speeches, presentations, Web sites and press releases
- Develop and organize workshops, meetings, ceremonies and other events and programs for publicity, fundraising and information purposes
- Arrange interviews, news conferences and other media events
- Act as spokesperson for an organization and answer written and oral inquiries
- Coordinate special publicity events and promotions for internal and external audiences
- Assist in the preparation of brochures, reports, newsletters and other material
- Represent and act as an agent for talented individuals or individuals with specific occupational expertise
- Prepare or oversee preparation of sports, literary, performance or other contracts.