I personally think the MSc in Marketing is perfect for you. You seem to have good experience, are eloquent and will be able present a solid case in your study plan.Hi and thanks for the reply.
Correct me if I'm wrong, but isn't the whole point of niching down and doing an MSc for you to become an expert in a field you want to base your career around?
An MBA is a bit too general for me and my career aspirations, and I feel like an MSc makes much more sense for my career pathway.
And I've looked at MBA programs in Canada, and my choices are a bit limited.
For the ones that run for 2 years (I need a 2 year program for a 3 year PGWP), most are general and don't allow you to choose a specialization like Marketing, and I can't join the big dogs like McGill because of my 3.04/4 GPA.
That's why Concordia and their MSc Marketing program ticks all the boxes.
You think this will play against me in my SOP?
I've had a look at online resources for MSc Marketing career paths, and digital marketing manager / content marketing manager always comes up. And truth be told, this is exactly what I'm looking to do, take up such a managerial role.
All the best.