Should I ask the HR manager if I can take out "Sales" from job title so it will be just "Media Coordinator"?
because I think my job more related to providing media marketing strategies to the advertisers than sales...
Or should I emphasis on specialty sales and try 6221 Technical sales specialists – wholesale trade?
For the NOC 1123, I bolded the parts that match to my revised job descriptions.. would you please take a look and let me know if you still think I should go with the sales??
1123 - Professional occupations in advertising, marketing and public relations
This unit group includes specialists in advertising, marketing and public relations who analyse, develop and implement communication and promotion strategies and information programs, analyse advertising needs and develop appropriate advertising and marketing plans, publicize activities and events, and maintain media relations on behalf of businesses, governments and other organizations, and for performers, athletes, writers and other talented individuals. They are employed by consulting firms, advertising agencies, corporations, associations, government, social agencies, museums, galleries, public interest groups, and cultural and other organizations, or they may be self-employed. Agents such as entertainment, literary and sports agents are included in this unit group.
Illustrative example(s)
advertising consultant
communications officer
communications specialist
event marketing specialist
fundraising consultant
information officer
literary agent
media co-ordinator
media relations officer
museum educator
performers agent
press secretary
public affairs officer
public relations consultant
public relations officer
publicist
publicity agent
marketing co-ordinator
marketing specialist - advertising
media co-ordinator
media events co-ordinator
media relations co-ordinator
media relations officer
museum education officer
museum educator
musicians agent
officer, public relations
organizer, advertising campaign
performers agent
press agent
press agent, public relations
press secretary
press secretary, public relations
product manager - marketing
promotion strategies consultant
public affairs officer
public relations agent
public relations consultant
public relations co-ordinator
public relations officer
public relations practitioner
public relations press agent
public relations press secretary
public relations representative
public relations specialist
publicist
publicity agent
publicity co-ordinator
publicity information officer
recreation association information officer
sales and promotions co-ordinator
singers agent
specialist - e-media advertising
specialist, advertising
spokesperson
sports agent
stations-relations administrator
talent agent
talent representative
theatrical agent
theatrical business agent
tourism information officer
tourism information technician
Exclusion(s)
Authors and writers (5121)
Conference and event planners (1226)
Marketing consultants (See 4163 Business development officers and marketing researchers and consultants)
Public relations managers (See 0124 Advertising, marketing and public relations managers)
Main duties
Specialists in advertising, marketing and public relations perform some or all of the following duties:
Assess characteristics of products or services to be promoted and advise on the advertising needs of an establishment
Advise clients on advertising or sales promotion strategies
Develop and implement advertising campaigns appropriate for print or electronic media
Gather, research and prepare communications material for internal and external audiences
Develop, implement and evaluate communications strategies and programs designed to inform clients, employees and the general public of initiatives and policies of businesses, governments and other organizations
Conduct public opinion and attitude surveys to identify the interests and concerns of key groups served by their organization
Prepare or oversee preparation of reports, briefs, bibliographies, speeches, presentations, Web sites and press releases
Develop and organize workshops, meetings, ceremonies and other events for publicity, fundraising and information purposes
Prepare and deliver educational and publicity programs and informational materials to increase awareness of museums, galleries and other tourist attractions
Initiate and maintain contact with the media
Arrange interviews and news conferences
Act as spokesperson for an organization and answer written and oral inquiries
Co-ordinate special publicity events and promotions for internal and external audiences
Assist in the preparation of brochures, reports, newsletters and other material
Represent and act as an agent for talented individuals or individuals with specific occupational expertise
Prepare or oversee preparation of sports, literary, performance or other contracts.
Literary agents specialize in representing specific types of authors and writers. Performance agents specialize in representing singers, musicians, actors or other performers. Sports agents specialize in representing specific athletes or sports teams.
Employment requirements
A university degree or college diploma in business marketing, public relations, communications, journalism, museology or a discipline related to a particular subject matter is usually required.
Practitioners in public relations may require an APR (Accredited in Public Relations) designation.
Additional information
Progression to managerial positions in public relations, communications and fundraising is possible with additional training and experience.