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Feedback required - Job Description / NOC match

faizanshujaat

Full Member
Jul 19, 2016
26
16
Hi friends,

I am seeking assistance regarding Job Description document for my EE profile. Based on my profile, I have chosen NOC 1123 - Professional occupations in advertising, marketing and public relations as I'm working as an Assistant Manager Marketing and Corporate Communications.

Luckily, I have been asked to prepare an updated version of my JD. To make the most out of it, I am planning to align it as much as possible with the responsibilities mentioned under NOC 1123 to avoid hassle with the HR once I receive the ITA. Please review and apprise if the version have prepared would fulfill EE requirement.

Responsibilities as per NOC 1123:
  • Assess characteristics of products or services to be promoted and advise on the advertising needs of an establishment
  • Advise clients on advertising or sales promotion strategies
  • Develop and implement advertising campaigns appropriate for print or electronic media
  • Gather, research and prepare communications material for internal and external audiences
  • Develop, implement and evaluate communications strategies and programs designed to inform clients, employees and the general public of initiatives and policies of businesses, governments and other organizations
  • Conduct public opinion and attitude surveys to identify the interests and concerns of key groups served by their organization
  • Prepare or oversee preparation of reports, briefs, bibliographies, speeches, presentations, Web sites and press releases
  • Develop and organize workshops, meetings, ceremonies and other events for publicity, fundraising and information purposes
  • Prepare and deliver educational and publicity programs and informational materials to increase awareness of museums, galleries and other tourist attractions
  • Initiate and maintain contact with the media
  • Arrange interviews and news conferences
  • Act as spokesperson for an organization and answer written and oral inquiries
  • Co-ordinate special publicity events and promotions for internal and external audiences
  • Assist in the preparation of brochures, reports, newsletters and other material
  • Represent and act as an agent for talented individuals or individuals with specific occupational expertise
  • Prepare or oversee preparation of sports, literary, performance or other contracts.
My Revised JD:
  • To plan and organize seminars, workshops, and other events for publicity and corporate image building;
  • To assist in preparing and executing annual marketing plan for various service offerings;
  • To develop and implement advertising campaigns for various product offerings appropriate for digital, electronic or print media;
  • To liaise with media and event management agencies, printers and giveaway suppliers regarding marketing collateral & initiatives;
  • To assist in the preparation of brochures, reports, newsletters and other material for both local and international audience;
  • To liaise and assist research agencies on capital market surveys to understand the triggers and barriers from current and potential investors;
  • To prepare and deliver educational and publicity programs and informational materials to increase awareness of the business and capital market;
  • To coordinate with international stakeholders and depositories;
  • To assist regional depositories in conference management, marketing and sponsorship;
  • To manage international communications and global stakeholders as a part of international unit;
Many Thanks.
 
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