I hold a degree in Commerce-marketing option from Kenya. I'm looking for jobs in Canada that can help me relocate. Any tips would be highly appreciated.
Marketing jobs in Canada
- Thread starter atotoatori
- Start date
You will not get any marketing jobs in Canada as it requires a LMIA. The employer must prove that no Canadian or PR has the education or experience to do the job, only you. It is doubtful that an employer cannot find a Canadian educated person with Canadian experience to do the job. Focus on getting a MBA, learning French and getting work experience if you want to immigrate.
"My stories better than me" is not going to work. I own very large product+marketing teams in my F500 company. What we like to see is if:
1. you can scale a channel predictably and profitably to generate revenue
2. you can build brand defensively
3. if you can work with product and look beyond visits/clicks/organic SERP position/etc
4. if you are someone who can own the product-channel fit and scale economics accordingly
5. if you can work in demand generation - what type of pipelines you are capable of building, at what scale, and what's the pipeline revenue
6. etc
I won't go into other details. If you can prove any of above, there are employers dying to hire. What I see commonly in the Canadian talent pool:
1. PPC marketers how are really poor performance marketers, very little idea of profitability, no analytics capability, etc
2. SEOs who never built anything that scaled beyond a million visits/month
3. Content marketers who blabber "story" with zero context to revenue
4. Demand gen marketers who generate zero revenue
5...
You need to be either a very good generalist or a very skilled channel specific marketer to get a LMIA imo.
